It’s possible while searching #size12womensshoes or #size12shoes on Instagram I came across LA based SMASH shoes, a new line of trendy large size shoes by designer Ashlie Davis (@ashliedavis).
SMASH shoes was created “to provide comtemporary on-trend shoes for women wearing US size 10 to 13” and their mission is “to be the go-to line of trendy women’s heels boots and flats in the niche marfket of women’s extended-sized shoes“. Like all of us who are a part of the above mentioned niche market, SMASH recognized the glaring lack of availability for contemporary extended-sized shoes and sought to be a part of the growing solution.
I’m really excited about this brand for a couple of reasons. In addition to SMASH shoes being a woman and minority owned business, based out of my hometown, and offering a great starter collection featuring six different shoe styles in a variety of colors and prints, the line is very affordable–even withouth the recent 40% off holiday discount!
SMASH shoes has so much potential! Already their shoes have walked the runway on the feet of one of the fashion industry’s hottest plus size models, Candice Kelly. In fact, Candice reached out to me on an Instagram post to make sure I knew about the brand. That’s excellent word of mouth and support that only great shoes can inspire!
I highly encourage you ladies to shop the line!
Pictured Above: My favorite style the ‘Plei‘ which retails for an awesome $79!